Customer experience expert Kerry Bodine says companies need to adopt a customer journey mindset to break down silos and truly serve customers.
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Is it time to add a Journey Manager to your customer experience team? Read Post »
Here’s what you should do when a client requests a service your agency doesn’t offer.
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Pro Tip: Don’t add new services reactively Read Post »
Looking to 2020, adtech players can expect new capabilities driven by a customer-first approach grounded in privacy, brand experience, and standardization.
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While personalization can be tremendously valuable, it has to be relevant in your user’s journey.
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Back to Basics: Personalization only adds value if you do it right Read Post »
Seismic users will now have access to Percolate’s content marketing orchestration and planning tools.
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Seismic buys Percolate, expands content planning tools Read Post »
The Spark Plane Crashes in New Jersey and Georgia raised questions about the safety of small planes. According to ABC
New Technology, Autoland, to Protect Small Plane Passengers Emerges Read Post »
Shopify Email is the latest marketing app extension to be added to the platform.
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Shopify to roll out Shopify Email to merchants Read Post »
Users can simply “Share to TikTok” from the editing panel of their favorite apps that adopt the SDK.
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TikTok’s new SDK enables video uploads from other apps, services Read Post »
The corporate logo will display on Facebook-owned services and platforms.
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Facebook rolls out new corporate logo that will appear with all of its brands Read Post »
SMX East speaker Brook Osmundson explains how brands can use a series of videos – in a sequence you define – to engage audience on YouTube.
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Tell your brand’s story through video ad sequencing Read Post »
